OUR CREATIVE APPROACH
“Some see things that are and ask “why?”
We dream of things that never were and ask “why not?” – Sen. Robert Kennedy
IT’S ABOUT TRUST
Marketing is a marketing/public relations consulting consortium with a wealth of experience and exposure to corporate, governmental, quasi-governmental, institutional and non-profit entities. Along the way, we’ve also worked with some of the most respected and recognized brands in the world.
is a small, boutique marketing firm. But the quantity of people has never had anything whatsoever to do with the quality of people. You deserve no less than the absolute best talent that can provide. That talent is personified in founders and principals Howard and Beverly Robertson, the passionate, proven and ever-present marketing practitioners that touch every piece of business the firm accepts.
’s office is located in Memphis, Tennessee which is ground zero for understanding the cultural heritage, historic significance and sensibilities of predominantly African American cities. Effective marketing to diverse audiences in urban environments is a sweet spot for .
TRUST WHAT WE DO
Marketing has amassed decades of experience in the many marketing disciplines. However, reaching and affecting African American and African audiences is our sweet spot and has been an area of specialty and expertise since our establishment.
Strategic Marketing Development • Messaging, Writing & Creative Development • Public Participation & Engagement • Media & Community Relations • Public Awareness Campaigns • Grassroots Advocacy & Engagement • Addressing Urban Challenges & Issues • Crisis Communications Execution • Tactical Marketing/PR Execution • Advertising & Media Placement • Brand Marketing • Production • Copywriting and Creative Development
THE US IN
Howard and Beverly Robertson had no idea that a sunset walk on a Florida beach in 1988 would spawn the concept for a company and an exciting journey approaching 30 years.
With the vision of establishing a marketing firm that offered the people, the practical experience and the passion necessary to drive successful public/media relations and communications, Howard founded TRUST Marketing & Communications, Inc. in 1991.
Originally: Born in Memphis, TN (646 Boston St. #2)
Formally: Graduated from Catholic HS for Boys, The Lincoln University (PA)
Formerly: Publicist for Stax Records, Broadcast Consultant at Data Comm. Corp., Sales Manager for WLOK Radio, Local/Regional Sales Manager for WPTY-TV (FOX)
Currently: CEO/Principal of Marketing & Communications, Inc.
Family: Wife (Beverly), children (Adrienne, Trey and Ryan), granddaughter (Addyson) and dog (Yuki)
Leisurely: Golf, travel, scuba diving and playing music
Beverly’s dual roles began as a founding principal of TRUST Marketing, then taking a brief 18-year hiatus to serve as president of the National Civil Rights Museum at the site of the historic Lorraine Motel in Memphis.
Originally: Born in Memphis, TN (385 Boston St.)
Formally: Graduated from Melrose HS, University of Memphis and Wharton School of Business executive program
Formerly: Elementary school teacher, part-time reservations agent at Holiday Inns call center ultimately becoming Director of Communications for Holiday Inns Worldwide (19 yrs.) and President of the National Civil Rights Museum (18 yrs.)
Currently: CEO & President of the Greater Memphis Chamber, COO/Principal of Marketing & Communications Inc.
Family: Husband (Howard), children (coincidentally Adrienne, Trey and Ryan), granddaughter (Addyson) and same dog (Yuki)
Leisurely: Reading, walking, travel and singing in the church choir
Aynsley Clark has been a member of the TRUST team for over 20 years. Over that time, she has gained a wealth of knowledge and experience in Computer Technology and programs, client relations and office management.
Some of the clients she has worked with over the years are: McDonald’s, MATA, City of Memphis, Memphis Chamber, State of Tennessee Tourism and Memphis Housing Authority, just to name a few. Aynsley also served as Assistant to the President of the National Civil Rights Museum for 4 years where, among other responsibilities, she worked directly with Board and Executive Committee members, and was extensively involved with the coordinator of many special events, including the Freedom Award and King Day.
Jasmine is a 2012 graduate of the University of Mississippi where she received a bachelor’s degree in Managerial Finance. Jasmine also received a bachelor’s degree in Marketing from the University of Alabama at Birmingham and also received a graduate certificate in Social Media Marketing in 2016.
Her transition from the Banking & Finance industry to the Entertainment marketing industry has been remarkable. Jasmine has work alongside some amazing companies and brands such as iHeartMedia, WBHJ 95.7 Jamz, The Rickey Smiley Foundation, Essence Festival, The City of Birmingham, Coca-Cola, The Magic City Classic, Birmingham Civil Rights Institute and many other brands. Her focus is primarily on social media management, content strategy, media relations, and event management. Jasmine is a new resident here in the Memphis area, and is very excited to work with Trust Marketing and eager to create magic with its clients.
THE TRUST FAMILY OF BUSINESS
THE REST OF US IN TRUST
A cadre of consultants, designers, production and marketing professionals including:
Being born and bred Memphians, the Robertsons are foremost marketing practitioners with long tenures working on some of Memphis’ largest, most prominent and important endeavors. In over 25 years in business Marketing is privileged to have had a wide and diverse array of client experiences including work with some of the most successful, well recognized brands in the world.
ON THE CASETrust Case Studies
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44 N. Second St., Suite 800
Memphis, TN 38103
(901) 521-1300 p
(901) 521-0901 f